{"id":97679,"date":"2022-07-12T13:52:15","date_gmt":"2022-07-12T13:52:15","guid":{"rendered":"https:\/\/metropolismag.com\/?post_type=metro_program&#038;p=97679"},"modified":"2022-10-17T20:04:59","modified_gmt":"2022-10-17T20:04:59","slug":"beyond-the-buzzword-how-to-make-hybrid-work-really-work","status":"publish","type":"metro_program","link":"https:\/\/metropolismag.com\/programs\/beyond-the-buzzword-how-to-make-hybrid-work-really-work\/","title":{"rendered":"Beyond the Buzzword: How to Make &#8220;Hybrid Work&#8221; Really Work"},"content":{"rendered":"\n<div class=\"wp-block-sandow-article-header article-header\">\n<figure class=\"wp-block-image size-full is-header\" style=\"object-fit:cover;object-position:50% 50%\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=\"https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-2.jpg\" alt=\"upside down tent in office space\" class=\"wp-image-97680\" srcset=\"https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-2.jpg 2000w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-2-300x200.jpg 300w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-2-1024x682.jpg 1024w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-2-768x512.jpg 768w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-2-1536x1024.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group article-header_intro none\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"><p class=\"article-date\" aria-label=\"Post Date\">July 12, 2022<\/p>\n\n\n<h1 class=\"size-large wp-block-heading\">Beyond the Buzzword: How to Make &#8220;Hybrid Work&#8221; Really Work<\/h1>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column article-header_meta is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"summary size-regular\">Tension lingers over how and whether to return to the office, and a Think Tank Panel finds that in today\u2019s environment a workplace needs to be more than a place to work.<\/p>\n\n\n\n<p class=\"wp-block-sandow-byline byline size-regular\"><span>By: <\/span><a href=\"\/tag\/james-mccown\">James McCown<\/a><\/p>\n\n\n<ul class=\"social-share\"><li><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fmetropolismag.com%2Fprograms%2Fbeyond-the-buzzword-how-to-make-hybrid-work-really-work%2F\" target=\"_blank\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M9 8h-3v4h3v12h5v-12h3.642l.358-4h-4v-1.667c0-.955.192-1.333 1.115-1.333h2.885v-5h-3.808c-3.596 0-5.192 1.583-5.192 4.615v3.385z\" \/><\/svg><\/a><\/li><li><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fmetropolismag.com%2Fprograms%2Fbeyond-the-buzzword-how-to-make-hybrid-work-really-work%2F\" target=\"_blank\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M4.98 3.5c0 1.381-1.11 2.5-2.48 2.5s-2.48-1.119-2.48-2.5c0-1.38 1.11-2.5 2.48-2.5s2.48 1.12 2.48 2.5zm.02 4.5h-5v16h5v-16zm7.982 0h-4.968v16h4.969v-8.399c0-4.67 6.029-5.052 6.029 0v8.399h4.988v-10.131c0-7.88-8.922-7.593-11.018-3.714v-2.155z\" \/><\/svg><\/a><\/li><li><a href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fmetropolismag.com%2Fprograms%2Fbeyond-the-buzzword-how-to-make-hybrid-work-really-work%2F&#038;description=Beyond+the+Buzzword%3A+How+to+Make+%26%238220%3BHybrid+Work%26%238221%3B+Really+Work\" target=\"_blank\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"> <path d=\"M12 0c-6.627 0-12 5.372-12 12 0 5.084 3.163 9.426 7.627 11.174-.105-.949-.2-2.405.042-3.441.218-.937 1.407-5.965 1.407-5.965s-.359-.719-.359-1.782c0-1.668.967-2.914 2.171-2.914 1.023 0 1.518.769 1.518 1.69 0 1.029-.655 2.568-.994 3.995-.283 1.194.599 2.169 1.777 2.169 2.133 0 3.772-2.249 3.772-5.495 0-2.873-2.064-4.882-5.012-4.882-3.414 0-5.418 2.561-5.418 5.207 0 1.031.397 2.138.893 2.738.098.119.112.224.083.345l-.333 1.36c-.053.22-.174.267-.402.161-1.499-.698-2.436-2.889-2.436-4.649 0-3.785 2.75-7.262 7.929-7.262 4.163 0 7.398 2.967 7.398 6.931 0 4.136-2.607 7.464-6.227 7.464-1.216 0-2.359-.631-2.75-1.378l-.748 2.853c-.271 1.043-1.002 2.35-1.492 3.146 1.124.347 2.317.535 3.554.535 6.627 0 12-5.373 12-12 0-6.628-5.373-12-12-12z\" fill-rule=\"evenodd\" clip-rule=\"evenodd\" \/><\/svg><\/a><\/li><li><a href=\"mailto:?body=https%3A%2F%2Fmetropolismag.com%2Fprograms%2Fbeyond-the-buzzword-how-to-make-hybrid-work-really-work%2F&#038;subject=Beyond+the+Buzzword%3A+How+to+Make+%26%238220%3BHybrid+Work%26%238221%3B+Really+Work\" target=\"_blank\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M12 12.713l-11.985-9.713h23.97l-11.985 9.713zm0 2.574l-12-9.725v15.438h24v-15.438l-12 9.725z\"\/><\/svg><\/a><\/li><\/ul><\/div>\n\n\n\n<div class=\"wp-block-column empty-header-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column article-header_meta is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"size-regular\">How do we balance the proven efficiency and employee-friendly aspects of remote work while accommodating the zeal among some managers to return to the office? This was the conflict explored during the May 12 Think Tank Thursday, hosted by muti-disciplinary <a href=\"https:\/\/metropolismag.com\/viewpoints\/three-firms-chart-the-future-of-architects-work\/\">Rapt Studio<\/a> and moderated by Avinash Rajagopal, editor in chief of <em>Metropolis<\/em>.<\/p>\n\n\n\n<p class=\"size-regular\">\u201cCompanies are going to have to declare why the office exists,\u201d said August Petersen, Rapt Studio\u2019s design director. \u201cThe office is no longer meant to be the default place you go to work. And we have to renegotiate what it means to go back, really reasons why we\u2019re doing it, and be intentional about it.\u201d<\/p>\n\n\n\n<p class=\"size-regular\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column article-header_content is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Think Tank: Beyond the buzzword: How to make \u201chybrid work\u201d really work\" src=\"https:\/\/player.vimeo.com\/video\/716799256?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group none\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"size-regular\">Petersen, perhaps inspired by his firm\u2019s name\u2014took a quasi-religious approach to the question of what role the office plays in a modern workplace: \u201cPeople have a yearning for an almost spiritual connection to the office as a place of fulfillment, where they can be connected to a company through a belief in its mission and culture building. It\u2019s a shift away from a mega-gathering place to a pilgrimage of sorts [where employees go] be refilled and renewed by the company\u2019s mission.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\" style=\"object-fit:cover;object-position:50% 50%\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1500\" src=\"https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-1.jpg\" alt=\"people working at a whiteboard\" class=\"wp-image-97682\" srcset=\"https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-1.jpg 2000w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-1-300x225.jpg 300w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-1-1024x768.jpg 1024w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-1-768x576.jpg 768w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-1-1536x1152.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n\n\n\n<p class=\"size-regular\">Michelle Lozzi, director of experience at internet giant Reddit, struck a more practical tone, saying that real estate decisions were just a small part of their corporate culture. \u201cAt Reddit, experience is not only our global real estate or our workplace\u2014it\u2019s every event and engagement that we produce and create as a company.\u201d Reddit\u2019s not above, she continued, the kind of work spirituality mentioned by Petersen. \u201cTo August\u2019s point about an almost religious-like pilgrimage experience, Reddit has established that we need that physical touchpoint that is the office, we do need to see each other and be in one space in way that is fun, lighthearted and really just drives community.\u201d<\/p>\n\n\n\n<p class=\"size-regular\">Hughes Marino, a commercial real estate advisory service, was represented by vice president Michelle Bravin, who offered some sobering real estate statistics: \u201cRight now your footprint\u2019s going to shrink by 20, 30 or 40 percent, but at the end of the day you can afford to spend 20 percent on tenant improvements. This can make space meaningful and valuable and work in the way you want it to work.\u201d<\/p>\n\n\n\n<p class=\"size-regular\">Rajagopal compared companies\u2019 real estate costs to their human resources costs: \u201cIn reality real estate costs are a fraction of the people costs: Recruiting, retaining, salary, benefits. It makes me think that real estate optimization and rightsizing are distractions. Any thoughts on that?\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\" style=\"object-fit:cover;object-position:50% 50%\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1500\" src=\"https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-4.jpg\" alt=\"interior of office space with neon light graphic reading &quot;The future will be bright&quot;\" class=\"wp-image-97683\" srcset=\"https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-4.jpg 2000w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-4-300x225.jpg 300w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-4-1024x768.jpg 1024w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-4-768x576.jpg 768w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Rapt-Studio_Metropolis-Think-Tank_option-4-1536x1152.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n\n\n\n<p class=\"size-regular\">\u201cI think the distractions question is super loaded with the whole work\/life balance thing,\u201d Bravin volunteered. \u201cPeople need to know where their roadmap is going, not just the company, but if you take that down to a smaller level, what does that mean for my career? Where can I go here, and does the company care about me?\u201d<\/p>\n\n\n\n<p class=\"size-regular\">\u201cWe\u2019ve really pivoted our real estate model,\u201d Lozzi said. \u201cWe have two really large spaces on each coast, but then across the middle of the country and then internationally, we\u2019ve built really smaller real estate footprints to serve the need and test that out. And speaking of people, there are greatly different work styles between employees in the U.S. and those overseas, wildly so.\u201d<\/p>\n\n\n\n<p class=\"size-regular\">Toward the end of the discussion, Rajagopal threw in the idea of companies\u2019 subsidizing employees for computers, printers and so forth in their home offices.<\/p>\n\n\n\n<p class=\"size-regular\">\u201cI know it\u2019s a bigger can of worms than we want to open at the moment,\u201d he said. But, like the larger conflict over how\u2014and whether\u2014to return to the office, \u201cIt\u2019s a question that won\u2019t go away.\u201d<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"size-regular\">The Think Tank discussions were held on May 5, 12, and 19. The conversations were presented in partnership with&nbsp;<a href=\"https:\/\/www.ardenstudio.com\/\">Arden Studio<\/a>,&nbsp;<a href=\"https:\/\/www.certainteed.com\/\">CertainTeed<\/a>,&nbsp;<a href=\"https:\/\/www.grohe.us\/\">Grohe<\/a>, and&nbsp;<a href=\"https:\/\/www.gardenonthewall.com\/#mk-header-1\">Garden on the Wall<\/a>.<\/p>\n\n\n\n<p class=\"comment size-regular\">Would you like to comment on this article? Send your thoughts to: <a href=\"mailto:comments@metropolismag.com\">comments@metropolismag.com<\/a><\/p>\n\n\n<ul class=\"tag-cloud\"><li><a href=\"https:\/\/metropolismag.com\/tag\/james-mccown\/\" target=\"_blank\" rel=\"nofollow noreferrer\">James McCown<\/a><\/li><li><a href=\"https:\/\/metropolismag.com\/tag\/rapt-studio\/\" target=\"_blank\" rel=\"nofollow noreferrer\">Rapt Studio<\/a><\/li><\/ul>\n\n<ul class=\"tag-cloud\"><li><a href=\"https:\/\/metropolismag.com\/topics\/interior-design\/\" target=\"_blank\" rel=\"nofollow noreferrer\">Interior Design<\/a><\/li><\/ul><\/div><\/div>\n\n\n<div class=\"post-cards__wrapper is-condensed-default columns-3 single-row\" data-type=\"metro_viewpoint metro_profile metro_project metro_product\" data-amount=\"3\" ><h3 class=\"section-title\">Related<\/h3><ul><li class=\"card__metro_product\"><div class=\"post-cards__image\"><a class=\"post-cards__link\" 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